How to completely remove Content Center on Xiaomi: TV, smartphone and tablet

Xiaomi’s Content Center was designed to be a convenient content aggregator – a single place to access streaming services, video recommendations and news. However, in practice, many users face intrusive advertising, slowing down the interface and the inability to completely disable this service through standard settings, especially for owners of Xiaomi Mi TV (including Mi TV 4A, 4S, 5 Pro models), where the Content Center is integrated at the firmware level and often opens automatically when the TV is turned on.

In this article, we will discuss all working ways to remove or disable Content Center – from simple methods through the settings menu to radical solutions using the use of the content center. ADB It's important to understand that the effectiveness of the method depends on the device model and version. MIUI/PatchWall. For example, on TVs with PatchWall firmware 3.0+ Standard shutdown may not work due to deep integration of the service into the system.

What is Content Center and Why You Want to Delete It

Content Center (or “Content Center” in Russian localization) is a pre-installed application from Xiaomi that aggregates content from different sources: YouTube, Netflix, Prime Video, local channels and affiliate services. On paper, it sounds useful, but in practice users complain about:

• 📢 Intrusive advertising – banners and promotional content occupy up to 30% of the screen, and some ad units cannot be closed without a reboot.
• 🐢 Slowing down the system – on weak TV models (e.g. Mi) TV 4A 32") Content Center consumes up to 400MB of RAM in the background.
• 🔄 Automatic start-up – after updating the firmware, the service can be activated again without the user’s knowledge.
• 🚫 Unable to delete – the standard menu does not have an uninstall option, and disabling through settings is often reset.

On Xiaomi smartphones (such as the Redmi Note 10 Pro or POCO X3), the Content Center can appear as widgets on the home screen or tabs in the Mi Video app, where the problem is less critical, but still annoys users who prefer a clean interface.

⚠️ Note: On Xiaomi TVs with PatchWall 4.0 and later (released after 2022), the complete removal of the Content Center may cause a failure in the remote control).

Method 1: Disable Content Center through settings (for TVs)

The safest and easiest method is to disable the service via the standard menu, which is suitable for most Mi TV models (except the newest ones with PatchWall 5.0), but has a limitation: after updating the firmware, the settings can be reset.

Instructions:

1. Turn on the TV and go to the home screen.
2. Select (but don’t open!) the Content Center tab in the panel below.
3. Press and hold the OK button on the remote for 3-5 seconds.
4. In the menu that appears, select Remove or Hide (the name depends on the firmware version).
5. Confirm the action by selecting Yes.

If this method has not worked (the Remove button is inactive or not), try an alternative path:

1. Go to Settings → Applications → All applications.
2. Find the Content Center (or “Content Center”).
3. Select Stop, then Disable.
4. Return to the home screen and restart the TV (Settings → About TV → Reboot).

Check the firmware version (Settings → About TV)

Connect the TV to the Internet (to synchronize settings)

Record the current screen settings (brightness, sound)

Do not interrupt the shutdown process until completed

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On some models (e.g. Mi TV Q1 55) after disabling Content Center, access to Google Play Market may be lost, in which case the reset to factory settings (section 4) will help.

Method 2: Remove via ADB (for advanced users)

If standard methods fail, you can remove Content Center using Android Debug Bridge (ADB), which requires connecting your TV or smartphone to your computer and basic command line knowledge.

Step-by-step instructions for Xiaomi TVs:

1. Turn on the TV Developer Mode: Go to Settings → About TV. Find the Build Number and click on it 7 times in a row. Go back to Settings → Additional → For Developers. Activate USB Debugging and Network Debugging (if you connect over Wi-Fi).
2. Connect the TV to the PC: For USB: use the cable USB-A → Micro-USB (ports are usually located on the side or back of the TV). For Wi-Fi: Write down IP-TV address (Settings) → Network → State of the network).

adb connect [IP- TV address]:5555# for Wi-Fi connection


adb devices # check the connection




adb shell pm uninstall --user 0 com.mitv.tvhome # removal of Content Center




adb shell pm uninstall --user 0 com.miui.tv.favorite # deletion of "Favorites" (more)

For Xiaomi smartphones, the team will be different:

adb shell pm uninstall --user 0 com.miui.video

⚠️ Note: On TVs with PatchWall 4.0 firmware+ Deleting com.mitv.tvhome may cause the home screen to disappear, requiring fastboot or flashback recovery.

Through the settings of the TV

With ADB

Installation of custom firmware

I haven't tried it yet.

Another way.-->

Method 3: Reset to factory settings (radical method)

If the Content Center doesn’t delete or returns after a reboot, a complete device reset will help.This method will delete all data, including installed apps and accounts, so use it only as a last resort.

Instructions for Xiaomi TVs:

1. Go to Settings → About TV → Reset settings.
2. Choose to erase all data (not to be confused with Network Reset!).
3. Enter. PIN-code (by default 0000 or 1234 if not changed).
4. Confirm the reset and wait for the reboot (it will take 5-10 minutes).

After discharge:

• 🔧 Don’t connect your Xiaomi account right away – first disable Content Center through settings (Section 2).
• 📥 Do not update your firmware to the latest version – some updates will return the Content Center.
• 🛡️ Install an alternative launcher (for example, ATV Launcher via Google Play.

For smartphones, the process is similar:

1. Settings → About phone → Reset settings → Delete all data.
2. After the reboot, skip the Mi Account login and immediately disable the Recommendations in the launcher settings.

💡

Before reset, save a list of installed applications using the App List Backup program (available on Google Play).

Method 4: Install custom firmware (for experienced users)

If none of these methods worked, the last resort is to install an alternative firmware, which is suitable for Android TVs (such as Mi TV Stick or Mi Box S) and some smartphone models, and importantly, informal firmware can take you out of warranty and cause the device to malfunction.

Popular firmware to replace PatchWall:

• 📺 ATV Custom ROM — pure Android TV No advertising or unnecessary services, suitable for Mi Box S and Mi TV Stick.
• 📱 LineageOS – for Xiaomi smartphones (e.g. Redmi Note 9 Pro) removes all pre-installed apps, including Content Center.
• 🖥️ Emuelec - firmware for converting a TV into a game console (based on RetroArch).

General installation algorithm:

1. Unlock the bootloader through the official Xiaomi website (requires an account and wait 7-15 days).
2. Install TWRP Recovery with fastboot: fastboot flash recovery twrp.img fastboot boot twrp.img
3. Download the firmware (for example, ATV ROM for TVs) and transfer it to the flash drive.
4. In TWRP, run Wipe → Advanced Wipe (mark Dalvik, Cache, Data, System).
5. Install the firmware through Install → Select Storage → [your flash drive].

⚠️ Note: On Xiaomi TVs with Amlogic processors (e.g. Mi) TV 4A) Unofficial firmware may not support video hardware decoding. Check compatibility on the forum before installing. 4PDA or XDA-Developers.

Method 5: Alternative solutions (without deletion)

If you can’t delete Content Center or you are afraid of disrupting the stability of the system, you can use workarounds:

• 🎯 Alternative launcher installation: suitable for TVs ATV Launcher or HalLauncher, for smartphones — Nova Launcher or Lawnchair. These programs replace the standard interface and hide unnecessary tabs.
• 🛡️ Locking through DNS: Add the following to the router or device settings DNS-Ad-blocking servers: 176.103.130.130 #AdGuard DNS 176.103.130.131 This will not remove the Content Center, but will reduce the amount of ads you see.
• 🔒 Application Rights Limitation: Go to Settings → Annexes → Content Center → Permits and shut down Internet, storage and microphone, which will reduce the activity of the service.

For PatchWall TVs, the following trick also works:

1. Install any third-party application (such as Kodi).
2. Press the Home button on the remote and drag the Kodi icon to the first place in the panel.
3. Now, when you turn on the TV, you will open Kodi, not Content Center.

💡

Alternative launchers are the safest way to hide Content Center without risk to the system, but they don't remove the service, they only mask it.

Frequent problems and their solutions

When you delete or disable Content Center, users experience common errors, and here's how to fix them:

If the Content Center still appears after all the manipulations, check:

• 🔄 Was there an automatic firmware update (turn off auto updates in Settings) → On TV).
• 📦 Are there other system applications associated with the Content Center installed (e.g. com.miui.tv.favorite).
• 🔌 Is the TV connected to the Xiaomi account (sometimes the service is restored when synchronized).

FAQ: Answers to popular questions