How to turn off ads on Xiaomi Redmi Note 10 Pro: the full guide

Xiaomi smartphones are famous for their price-performance ratio, but ownership of the Redmi Note 10 Pro series is often overshadowed by intrusive ads. The built-in MIUI system, which is an add-on to Android, contains many pre-installed services that are set to showcase content from partners by default. It's not just visual noise, but a mechanism that can consume traffic and reduce interface performance.

Many users experience sudden pop-ups in folders, ads in standard apps, and personalized offers that are hard to ignore. Fortunately, the system architecture allows you to intervene deeply enough without obtaining root access rights. Disabling ads requires you to perform several actions in different settings sections, since developers did not provide a single “disable everything” button.

In this guide, we’ll break down a step-by-step algorithm that will help clean up the interface of your Redmi Note 10 Pro from unnecessary information noise. We’ll touch on system services, application-specific settings, and network configurations that block the loading of ad modules.

Disabling the MSA System Service

At the heart of Xiaomi’s advertising ecosystem is the MSA (MIUI System Ads) system application, which is responsible for receiving and displaying most banner ads in the interface, and without disabling it, other settings may not have a full effect.

To start, you need to go to the smartphone settings menu. Find the Password and Security section and select Access to Personal Data. From the app list that opens, find msa and put the slider inactive. The system will warn you that a shutdown may affect the operation of certain functions.

When you turn off the slider, you start a countdown timer that lasts 10 seconds, and you have to wait until it ends and press the Accept button, and note that the first time you do it, the action may not work because of the shell.

⚠️ Warning: If the system issues an error or the slider returns to its original position, repeat the shutdown procedure 3-4 It's a well-known shell bug that's often solved by persistence.

After successfully disabling the msa service, it is recommended to restart the device so that the changes take effect, which blocks the main channel of receiving advertising data at the operating system level.

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Disabling the MSA service is a critical step, without which other settings may not be effective.

Customization of personalization and recommendations

In addition to direct advertising, MIUI is actively using your data to generate personalized recommendations, which are collected by analytics services and used to target content, and disabling this feature not only increases privacy, but also removes unnecessary elements from the interface.

Go to Settings and select Password and Security. At the bottom of the list, look for Privacy, then click on Special Opportunities. Here you are interested in Ad Personalization tab. Turn off the switch in this menu.

Then go back to the main settings menu and find Password and Security -> Access to Personal Data. Find the MIUI Daemon app (or Data Collector) on the list and also deny it access. This will stop the background collection of statistics about your activities.

  • 🔒 Disabling Advertising Personalization Reduces the Number of Targeted Offers.
  • 📉 Stopping data collection may slightly increase battery life.
  • 🛡️ Increases the overall level of user privacy.

It’s important to understand that these settings affect how the system interacts with Xiaomi’s cloud services, and that the interface may become less “smart” in predicting your actions, but cleaner after making changes.

Cleaning Embedded Applications from Advertising

Advertising modules are built into the system, but also standard utilities such as Explorer, Security, Music and Themes, each of which has its own settings that need to be changed manually.

Start with the Security app. Open it, click on the gear in the top right corner, and find Receive recommendations. Turn off this option. Then go to the Topics app, click on the user profile, select Settings, and turn off Show ads and Receive recommendations.

The File Manager app also has ads hidden. Open the menu (three bars), go to Settings -> About, and click on the app icon several times until the debugging menu appears.

☑️ Checking applications

Done: 0 / 5

Don't forget to also check the settings of the Downloads app. Click three dots in the corner, select Settings, and uncheck the Recommended Content box, which will save you from advertising when downloading files from the Internet.

Removal of advertising identifiers and resetting

To clean up the device, you can reset the device’s advertising ID, which will break the link between your device and the advertising profiles that you’ve accumulated before, which is especially useful if you’ve been using your smartphone for a long time.

Go to Settings -> Password and Security -> Privacy -> Advertising. Here you will see the Reset Advertising ID button. Click on it and confirm the action. After that, the old advertising ID will be deleted and the system will create a new, clean one.

Also, you can turn off ad personalization completely if you haven’t done so before, which ensures that apps won’t use your new identifier to match content.

Action.Impact on the systemNeed for a reset
MSA shutdownHigh (blocks the main advertisement)Recommended
Resetting the ID of advertisingAverage (resets profile)Not required
Disabling recommendations in annexesLow (cleans interface)Not required

Regularly resetting your ID can be helpful if you notice that ads are starting to reappear, but the main method of combating this is to turn off msa.

DNS Blocking (Advanced Method)

The most radical and effective way to combat advertising is to use private filtered DNS, which blocks requests to ad servers at the network level, preventing content from loading at all.

You don't need third-party apps. Go to Settings -> Connection and Sharing -> Private DNS. Select DNS Host Name (or Manual) mode. In the box that appears, type in the address:

dns.adguard.com

Save your settings. Now all traffic to your Redmi Note 10 Pro will go through AdGuard filters that will weed out ad domains, which will remove ads not only in the system, but also in many apps and browsers.

⚠️ Attention: Use of third-party DNS It can slightly affect the speed of page opening in some networks, and can also block advertising in applications that exist only due to it.

What to do if the Internet stops working?
If your DNS has stopped opening after you turn on your site, you may not have a server address on your network, so return your DNS settings to Auto mode, or try using alternative addresses like Cloudflare (1.1.1.1), but they don’t filter ads.

This method is considered the most reliable for users who want to get a smartphone experience close to the “Stock Android” without unnecessary intervention.

📊 What Advertising Disconnection Method Has Been Most Effective for You?
MSA shutdown
Setting up the DNS
Disconnection in the annexes
Combination of all methods

Disabling notifications from system services

Even after the main sources of advertising are turned off, some system services may continue to send notifications, most often Mi Video, Mi Music and GetApps.

To disable notifications, go to Settings -> Notifications and Status bar -> Notification Management. Go through the list of system applications. Find GetApps and turn off notifications completely.

You can do the same for Mi Video and Music apps, and if you don't use these players, you can simply delete them or disable them in the Apps -> All Apps section.

  • 🔕 Disabling notifications GetApps removes ads for updates and new products.
  • 🎵 Mi Music lock prevents pop-ups with subscription offer.
  • 📺 Stopping Mi Video eliminates recommendations of videos on the lock screen.

Cleaning notifications is the final touch that makes smartphone use really comfortable.You will no longer see intrusive banners falling from the top of the screen.

Frequently Asked Questions (FAQ)

Is it safe to disable the MSA service?
Yes, disabling msa is safe for operating system stability, a system process that is solely responsible for advertising, and once it is disabled, basic smartphone functions, calls and messages work normally.
Will the MSA setup reset after the MIUI update?
For major firmware updates (e.g., switching from MIUI 12 to 13 or 14), personal data access settings can be reset to factory ones, and it is recommended to check the status of msa service after each major system update.
Does blocking ads affect the operation of legitimate applications?
Blocking ad domains does not affect the functionality of social networks or messengers, however, if an application is entirely built on displaying ads to function (some games or free utilities), it may not work correctly or require an Internet connection to verify licenses.
Do I need to get Root rights to remove ads completely?
No, the Redmi Note 10 Pro and current versions of MIUI do not require root rights, the methods described (disabling MSA, DNS, application settings) are enough to eliminate 95-99% of ads, Root rights can deprive warranties and disrupt the operation of banking applications.
What to do if the advertisement appears again?
If the ad returns, check if the system applications have updated through GetApps. Also try to re-activate the MSA (3-4 times in a row) and make sure that the DNS settings have the correct filter address.