How to disable Xiaomi tips: get rid of advertising in MIUI

Owners of Xiaomi, Redmi and Poco smartphones often face intrusive notifications that appear at the most inopportune moment. These pop-ups can suggest installing apps, clicking on links or simply informing about the news, preventing comfortable use of the gadget. This activity is due to the features of the MIUI firmware, which is set by default to collect data and show advertising content.

Fortunately, most of these features can be manually deactivated, returning the device to a clean and fast interface. The process does not require superuser rights or complex code manipulations. You only need to go through several menus of system settings and individual applications in succession. In this article, we will discuss in detail how to disable Xiaomi prompts at all levels of the operating system.

Global disabling of MSA recommendations

The main source of intrusive offers in the shell of MIUI is the system service MSA (MIUI System Ads), which is responsible for collecting user preferences and targeted advertising. Without it, the fight against pop-ups will be ineffective, because other settings only partially limit its work.

First, you need to find the appropriate item in the authorization and security menu. Note that the switch may not turn off the first time - the system will insist on staying and receiving personalized content. You need to press the "Disable" button 3-5 times in a row until the countdown timer expires and the service is permanently deactivated.

The way to set up is to go to Settings → Passwords & Security → Access to Personal Data. From the list that opens, find msa and put the slider inactive. If you use an older version of firmware, the path may be different: Settings → System & Device → Advertising.

Once a successful shutdown is completed, the service will stop collecting analytics and generating system-level advertising offers, a fundamental step that should precede setting up the rest of the settings.

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If the MSA switch does not turn off or immediately returns to active state, check for a stable Internet connection.

Setup of the built-in browser Mi Browser

Xiaomi’s standard browser often becomes the main source of visual noise, offering news feeds and promotions at each launch. To clear the start page and remove unnecessary elements, you need to delve into the settings of the application itself.

Open your browser and click on the menu icon (three bars or dots), then select Settings. Find the Home page or Home page Settings. You should turn off the "Receive News" or "News Feed" option, which will remove the endless trash feed, replacing it with a blank search bar.

Next, you must prevent the browser from sending notifications. In the same settings menu, find the Notifications item and uncheck all items, especially the “Recommendations” and “Website Notifications”, this will prevent pop-ups from appearing in the notification curtain even when the browser is closed.

It’s also worth checking the Privacy and Security section inside the browser, and there may be a Receive Updated Ads switch that needs to be deactivated for maximum effect.

📊 What browser are you using on Xiaomi by default?
Mi Browser
Chrome
Yandex.Browser
Opera
Other

Cleaning the “Security” and “Conductor” application

Xiaomi system utilities such as Security and Explorer also feature content promotion modules. When you run a virus scan or clear memory, users often see banners with recommendations for games or applications.

In the Security app, you click on the settings gear in the top right corner of the screen. Scroll down to the Receive recommendations section and disable this switch. This will remove the ad units from the scanner and optimizer interface.

For Explorer, the same action is taken: open the app, go to the menu, and select Settings → About app (or immediately "Settings" if the item is available). Find the Recommendation option and turn it off. This action will stop showing promotional materials when you view files.

It's important to understand that after you update the firmware, these settings can reset, and periodic checks of these two applications will help keep the interface clean.

☑️ Verification of system applications

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Disabling personalization in the “Themes” app

The theme store is another channel for distribution of advertising content on Redmi and Poco devices, where the system offers paid fonts, wallpaper and entire designs based on your activity.

To stop this flow, run the Themes app. Go to the user profile (human icon) and click on the settings gear. In the settings list, find Personal Guidelines and deactivate it.

Also, in the theme settings, it is recommended to disable the “Show Ads” option (if one is present in your version of the region), which will reduce the number of banners that can appear when you scroll through the directory.

Disabling personalization will not affect the ability to download free themes, but will make the directory less intrusive and more static.

Managing notifications from the Mi GetApps system

The built-in Mi GetApps app store (formerly the App Market) often sends notifications about discounts, new games and promotions, many users confuse them with system messages, unaware that the source is hidden in a particular application.

To disable, go to Settings → Notifications and Status bar → Notification Management. Find in the GetApps list (or “Apps”). You can either completely disable notifications or fine-tune them, leaving only important system update messages.

Inside the GetApps app itself, there are also settings. Click on profile, then on gear. Turn off Push notifications and Automatic App Update (if you prefer to do it manually) to reduce service activity.

Why does the ad return after the reboot?
In some cases, the MSA service may reactivate after a system update or when you change region. If you notice a return of advertising, simply repeat the disabling procedure in the Access to Personal Data section.

Comparison of Ad Blocking Methods

There are several levels of intrusive content control, from simple customization to third-party solutions, each with its own advantages and disadvantages, depending on your device model and MIUI version.

Below is a table to help you choose the best way to clean the interface for your use case.

MethodEfficiencyDifficultyImpact on the system
MSA shutdownTall.Low.Safe, full-time function
Browser settingsMediumLow.Only affects the browser
Private DNSVery high.MediumIt can slow down some websites.
ADB teamMaximumTall.It requires caution.

The most secure and recommended for most users is the combination of MSA disabling and manual notification settings.Using a Private DNS (e.g. dns.adguard.com) is also effective, but can cause connectivity problems on corporate networks or when using some banking applications.

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An integrated approach, including disabling the MSA system service and configuring each application separately, gives the best result without the need to install third-party software.

Additional recommendations and warnings

When making changes to system settings, it is important to act consistently, and do not try to remove system applications through root file managers if you are not sure about their purpose, which can lead to unstable Xiaomi operation or a cyclical reboot.

Pay special attention to firmware updates. After upgrading to a new version of MIUI or HyperOS, some privacy settings can be reset to factory values, in which case the procedure for disabling advertising will have to be re-run.

⚠️ Note: Disconnecting system services through ADB-commands (e.g., deleting the com.miui.misys package) may cause theme, screen themes, and other system components to fail. Use this method only if you understand the consequences.

If you use a private DNS network to block ads, remember that this may conflict with the parental controls or content filtering features enabled by your ISP.

What if the sound is lost after the ad is turned off?
In rare cases, aggressive blocking of ad domains can affect media services.Try disabling Private DNS or adding an exception for mi.com domains in your blocker.

Frequently Asked Questions (FAQ)

Is it safe to shut down the MSA service completely?
Yes, disabling MSA is safe for the stability of the smartphone, which is solely responsible for advertising and statistics collection, and once it is turned off, the basic functions of the phone, calls and messages will work normally.
Why is there no “Access to Personal Data” option?
This item is located by MIUI version and region, and try searching under Passwords and Security or search by settings by typing in "advertisements" or "msa".
Can I remove the built-in Mi Browser browser?
Normal deletion is impossible without superuser rights, but you can turn it off in the application settings or simply stop using it by installing an alternative (Chrome, Firefox) and assigning it to the default browser.
Does disabling advertising affect the speed of the smartphone?
Indirectly, yes. Blocking advertising modules frees RAM and processor from background tasks for loading and rendering banners, which can positively affect autonomy and performance.