Why Xiaomi Phones Have Advertising – and How to Remove It Forever

You opened Xiaomi to check the notifications, and instead of the important messages, you saw a banner advertising a game or a loan, or you launched a Gallery, and suddenly a window popped up offering to buy a new smartphone. The situation is familiar? Advertising on Xiaomi phones has become one of the most talked-about issues among the brand's users. And if it used to only appear in budget models, today it can be found even in the flagships of the Mi 13 or Redmi Note 12 series.

In this article, we'll not only explain why ads have gotten into your phone, but also show you how to turn them off at the system, application, and even firmware level.

• 🔍 What applications MIUI Responsible for displaying ads (spoiler: there are more of them than you think)

We will also look at why after the update. MIUI 14 ads have gone up - and how it relates to Xiaomi's policies in Europe and Asia.If you're tired of intrusive banners, read on.

1. Where does Xiaomi Advertising come from: System Sources

The main reason for the appearance of advertising in Xiaomi phones is the branded shell MIUI. Unlike “clean” Android, where there is no default advert, MIUI It integrates advertising modules at the system level:

• 📌 System applications: Security, Themes, Gallery, Music, Notes and even Settings can show banners.
• 📱 Widgets and Notifications: Advertisements may pop up in the notification bar or on the home screen (e.g., Mi Video widget).
• 🔄 Updates MIUI: After each major update (for example, with the MIUI 13 on MIUI (14) advertising modules may be activated again.

It's important to understand that Xiaomi is embedding ads for a reason, because it's part of the monetization of the ecosystem, where the brand is making money from displaying banners to offset low device prices. According to Xiaomi's 2022 reports, advertising revenue in the industry is not as high as the average consumer. MIUI more $1.5 billion dollars, and that’s just the official figure.

But the good news is that most of this advertising can be turned off, and then we'll show you how to do it.

2.What Xiaomi apps show ads (and how to find them)

Not all system applications MIUI They're equally guilty of displaying ads, and here's a list of the most active ads, and where exactly the banners appear:

To check which apps are showing ads on your phone, follow the following steps:

1. Open Settings → Applications → Application Management.
2. In the list, find the applications from the table above.
3. Check permissions: If an app has internet access and a display over other windows, it’s likely to show ads.

Please note: some apps (such as Mi Video) may automatically be reinstalled after an update. MIUI. They'll have to be removed again.

3.Why Ads Are Appearing Even in Expensive Xiaomi Models

I bought a Xiaomi 13 Pro for 1000$, Why am I being shown ads?! The answer lies in Xiaomi's business strategy. Even in flagship models, the brand uses advertising as an additional source of revenue:

• 💰 Low margin on hardware: Xiaomi sells phones at almost cost, offsetting losses due to services (including advertising).
• 📊 User data: The more you interact with advertising, the more accurately Xiaomi can target banners – and the more expensive it sells advertising space.

Interesting fact: in 2023, Xiaomi began testing dynamic ads that adapt to your actions, for example, if you often open the Camera, you may be shown banners offering to buy lenses or photography courses.

Unfortunately, you can't get rid of this system completely, you can only minimize its impact, and we'll talk about that in the next section.

4. How to disable advertising in Xiaomi: step-by-step instructions

There are several ways to remove ads, from simple (through settings) to radical (flashing), and we recommend starting with the safest methods.

Method 1: Disabling personalized advertising

This will not remove all banners, but will reduce their number:

1. Go to Settings → Google → Advertising.
2. Turn off the option of personalized advertising.
3. Back to Settings → Additionally. → Privacy and disable Advertising ID.

Method 2: Manual disabling of advertising in system applications

For each application from the list in Section 2, do:

1. Open the application (e.g. Security).
2. Go to its settings (usually an icon) ⚙️ top-right).
3. Find the Advertising or Recommendations section and disable all sliders.

1. Clear the application cache (Settings) → Annexes → [name] → Clear the cache).

2. disable auto-update for this app in Play Market.-->

Method 3: Remove advertising applications (without root)

Some applications can be removed without superuser rights:

1. Go to Settings → Applications.
2. Select an app (such as Mi Video or Mi Browser).
3. Click Remove (if the button is active) or Disable.

⚠️ Note: Do not remove applications marked System (such as Security or Settings) – this can cause malfunctions in the phone.

Method 4: Blocking Advertising through DNS (advanced)

If you are ready for experiments, you can set up ad blocking at the level DNS:

1. Install the app DNS Changer from Play Market.
2. Choose. DNS-Ad-blocking server, such as AdGuard DNS: 176.103.130.130 and 176.103.130.131 Cloudflare Family: 1.1.1.3 and 1.0.0.3

Reboot the phone.

This method does not only block advertising in the MIUI, but also in the browser, games and other applications.

5. Radical methods: flashing and root

If none of these things work, there are extreme measures that require technical skills and can be unwarranted, but they give 100% results.

Method 1: Install custom firmware (e.g. LineageOS)

Custom firmware (such as LineageOS or Pixel Experience) is completely removed MIUI And all of its advertising modules:

• 🔓 Unlock Bootloader (officially via Xiaomi).
• 📱 Install TWRP Recovery.
• 🖥️ Switch an alternative OS.

⚠️ Warning: Wrong firmware can turn your phone into a brick:

• Backup all data (Settings → Additional → Backup).
• Check firmware compatibility with your model on the XDA Developers forum.
• Charge your phone at least 70%.

Method 2: Getting root rights and removing advertising modules

Magisk allows you to root and manually remove advertising services.

1. Unlock Bootloader (as in Method 1).
2. Install Magisk Manager and patch through TWRP.
3. Use the Xiaomi module ADB/Fastboot Tools or Debloater to remove unnecessary services.

List of advertising packages to remove (via ADB):

pm uninstall -k --user 0 com.miui.systemAdSolution


pm uninstall -k --user 0 com.xiaomi.midrop




pm uninstall -k --user 0 com.miui.analytics




pm uninstall -k --user 0 com.xiaomi.joyose

⚠️ Note: Removing system packages can cause the phone to function unstable. Before removing each packet, check its destination on forums.

Myths and Dangerous Advice: What NOT to Do

The Internet is full of tips that not only don't help, but also hurt the phone, and we've collected some of the most popular myths -- and explained why they're dangerous.

• 🚫 "Turn off all permissions from apps" → This will disrupt system functions (e.g., Security will stop scanning viruses).
• 🚫 "Install an antivirus – it will block ads" → Antiviruses for Android often show ads and slow down the system.
• 🚫 "Reset your phone to factory settings" → Advertising will return after the first update MIUI.
• 🚫 "Use apps like 'NoAds for Xiaomi'" → Many of these programs require root and contain malicious code.

Another common myth is that "Xiaomi only shows ads on budget phones." In fact, even the Xiaomi 13 Ultra or Mix Fold 3 have ad modules — they're just better disguised.

1. disable personalized advertising in Google settings.

2 Manually disabling banners in each system application.

3. Blocking advertising through DNS (For example, AdGuard. DNS).

These methods do not require root and do not violate the warranty.-->

7. Xiaomi's comparison to other brands: who shows ads?

Xiaomi isn't the only brand that's embedding ads in phones, but it's more aggressive than its competitors.

As you can see from the table, Xiaomi is not the worst option — Realme and some Oppo models show even more advertising. However, Xiaomi has one advantage: you can turn off ads without root (unlike Realme). UI).

FAQ: Frequent questions about Xiaomi advertising