Xiaomi Ultra TVs are the brand’s flagship line of smart TVs, combining premium picture quality, advanced technology and an affordable price compared to competitors like Samsung. QLED or LG OLED. If you’re planning a purchase, the first question that arises is: how much is Xiaomi Ultra worth in 2026? Prices vary by diagonal, model generation and region of sale – from budget options to top-end devices with Mini-LED backlit.
In this article, we will discuss the current prices for all Xiaomi Ultra models (including Mi). TV Ultra, Mi TV Q2 Ultra and others, compare them with their analogues, tell us where it is more profitable to buy (official stores, marketplaces, foreign sites) and what to pay attention to not overpay.
What Xiaomi Ultra models are there in 2026
Xiaomi Ultra range includes several series, differing in screen technology, diagonals and functionality.
- 📺 Mi TV Q2 Ultra (2023–2026) — flagship with Mini-LED backlighting, support 4K@144 Hz, Dolby Vision and Atmos.Diagonal: 55", 65", 75", 85".
- 🖥️ Mi TV Ultra (OLED, 2022–2023 – models with OLED-screens, thin body and premium sound. Diagonals: 55, 65, 77".
- 💡 Mi TV ES Ultra (2023) - budget version with QLED-Diagonal: 50, 55, 65".
- 🎮 Mi TV Gaming Ultra – Specialized models for gamers with low input lag and support HDMI 2.1.
The most recent model (2026) is the Mi. TV Q2 Ultra and Mi TV ES The rest can be sold at discounted prices as "old stocks." Importantly, in some regions (e.g. Europe) there are modifications with a different name, such as Xiaomi. TV A Pro or Xiaomi TV S Pro, but in fact, these are the same Ultra models with minor changes.
Before you buy, check if the model supports the features you want, such as for gaming consoles (PS5, Xbox Series X critical HDMI 2.1 and frequency 120 Hz, and for moviephiles - Dolby Vision and high-quality sound system. You can specify the specifications on the official website or in the product card (see the section "Where to buy").
Current prices for Xiaomi Ultra in 2026 (by models)
Xiaomi Ultra prices vary by diagonal, screen type and region, and below are the average prices in rubles (for Russia), dollars (for the international market) and euros (for Europe) for June 2026, and consider that the difference between stores can be as high as 10-15%.
| Model | Diagonal | Price in Russia (₽) | Price in the US ($) | Price in Europe (€) |
|---|---|---|---|---|
| Mi TV Q2 Ultra (Mini-LED) | 55" | 89 990 – 105 000 | 999 – 1 199 | 950 – 1 150 |
| Mi TV Q2 Ultra (Mini-LED) | 65" | 129 990 – 150 000 | 1 499 – 1 699 | 1 400 – 1 600 |
| Mi TV Q2 Ultra (Mini-LED) | 75" | 199 990 – 230 000 | 2 299 – 2 599 | 2 150 – 2 450 |
| Mi TV ES Ultra (QLED) | 55" | 64 990 – 75 000 | 749 – 849 | 700 – 800 |
| Mi TV OLED Ultra (2023) | 65" | 159 990 – 180 000 | 1 799 – 1 999 | 1 700 – 1 900 |
Important: prices OLED-models (Mi) TV OLED Ultra is often understated compared to competitors (e.g, LG C3 Sony A80L), But Xiaomi offers comparable picture quality for less money. OLED-screens have the risk of burning out pixels in static images (for example, channel logos), which is worth considering.
Prices for 85-inch models (Mi) TV Q2 Ultra 85′′′ can reach 300,000–350,000 ₽ ($3,200-3,800), but they are rarely available - often sold to order.If you want the maximum diagonal, pay attention to Xiaomi TV Master Series (up to 98 inches), but this is another lineup.
Where to buy Xiaomi Ultra: official stores vs marketplaces
The choice of place of purchase affects not only the price, but also the warranty, availability of accessories and speed of delivery.
- 🏬 Official Xiaomi Store (mi.com/ru or mi-store.ru - guarantee 2–3 Original products, but prices are often higher than those of partners.
- 🛒 Marketplaces (Wildberries, Ozon, Yandex Market, AliExpress) – prices are lower by 5-10%, but the risk of running into “gray” imports (guarantee 1 year or less).
- 🌍 Foreign websites (Amazon, Gearbest, Banggood) – are beneficial for models that are not available in Russia (for example, Mi, Mi, etc.) TV Q2 Ultra 85"), but will have to pay for delivery and possible fees.
- 🏠 Offline stores (M.Video, Eldorado, Citilink) - you can watch TV "live", but prices are usually inflated.
Tip: If you buy on a marketplace, check the reviews of the seller and check if he is an official partner of Xiaomi. For example, on Wildberries, official sellers have a note in the name of the store “Xiaomi Official”. Also pay attention to the package – the box should have a remote control, legs (if not a wall-mount), cables and documentation.
💡
Before buying on AliExpress or Amazon, check whether the model supports the desired menu languages and broadcast frequencies (for example, support is important for Russia). DVB-T2 Russian).
If you choose between an official store and a marketplace, compare not only the price, but also:
- ⏳ Warranty period (in official stores often 3 years, on marketplaces - 1 year).
- 🔄 Refund option (some stores can return TV within 14 days if it is not suitable).
- 📦 Free delivery and assembly (M.Video or Eldorado often offer installation for an additional fee).
Xiaomi Ultra vs. Competitors: Should You Overpay?
To understand how profitable Xiaomi Ultra prices are, compare them to similar models from other brands. TV Q2 Ultra 65 (Mini-LED) and see what competitors offer in the same price range (≈130 000–150 000 ₽).
| Model | Screen type | Brightness (thread) | Frequency (Hz) | Price (₽) |
|---|---|---|---|---|
| Xiaomi Mi TV Q2 Ultra 65" | Mini-LED | 1200 | 144 | 129 990 – 150 000 |
| TCL C745 (65") | QLED | 700 | 120 | 110 000 – 130 000 |
| Hisense U7K (65") | Mini-LED | 1000 | 144 | 140 000 – 160 000 |
| Samsung QN90C (65") | QLED | 1500 | 144 | 220 000 – 250 000 |
As you can see from the table, Xiaomi Ultra offers Mini-LED at a price QLED from competitors, like hisense. U7K With similar characteristics is 10-20% more expensive, and Samsung QN90C — At the same time, Xiaomi is not much inferior in brightness and contrast, especially in dark rooms.
Where Xiaomi Ultra is losing to competitors:
- 🔊 Sound: Built-in speakers are weaker than Sony or Sony LG (recommend buying a soundbar).
- 🎛️ Firmware: MIUI TV It is not always stable (there are lags on the menu).
- 🛠️ Service centers: Small towns may not have authorized workshops.
💡
Xiaomi Ultra is the best choice for price/quality ratio if you need a Mini-LED or a better price. OLED But for audiophiles or gamers who want perfect sound or support for all features. HDMI 2.1, alternatives are worth considering.
When to buy Xiaomi Ultra: seasonal discounts and sales
Xiaomi Ultra prices can change significantly throughout the year.If you're not in a rush to buy, it makes sense to wait for the sales.
- 🎄 New Year sales (December-January) – discounts up to 20% in official stores.
- 🛍️ Black Friday (November) – the biggest discounts on marketplaces (up to 30%).
- 🎉 Xiaomi’s Birthday (April) – Stocks in Branded Stores.
- 🏷️ Summer sales (June-July) - discounts on the last year's models.
For example, on Black Friday 2023 Mi TV Q2 Ultra 65 sold for 109,990 ₽ instead of 149,990 ₽ (27 percent off, and during the 2026 New Year's Eve sales, Mi TV ES Ultra 55 can be purchased for 54,990 ₽ (10,000 ₽ cheaper).
If you're willing to buy last year's model, you can save even more. TV OLED Ultra 2022 After the release of the new version, it was cheaper 30–40%. However, remember that older models may not support new standards (e.g., newer models, HDMI 2.1 Or Dolby Vision. 4K@120 Hz).
How to track the prices of Xiaomi Ultra?
Attention: ⚠️ If you see the price of Xiaomi Ultra 30-40% below the market average (for example, Mi). TV Q2 Ultra 65" for $80,000 ₽), It's a reason to be wary:
- Fake (Chinese "replica" with low-quality matrix).
- Gray imports without warranty.
- Model with marriage (for example, broken pixels or backlight problems).
What to look for when buying: 5 key points
To avoid disappointment in the purchase, check the following parameters before payment:
Specify the type of matrix (Mini-LED, OLED or QLED)
Check for support for the required standards (Dolby Vision, HDMI 2.1, DVB-T2)
Pay attention to the warranty period (optimally 2-3 years)
Check out reviews about a particular model on Yandex.Market or AliExpress
Make sure you have legs in the kit (unless you plan to hang on the wall)
-->
Let's take a closer look at each item:
- Type of matrix: Mini-LED gives better contrast than QLED, It can also be affected by the bloom effect (glow around bright objects). OLED Provides perfect black color, but risks pixel burnout.
- Support for the Standards: Dolby Vision, HDR10+, DTS:X. - For games: HDMI 2.1, VRR, ALLM, frequency 120/144 - For TV: DVB-T2 (for digital TV in Russia), DVB-S2 (satellite-TV).
- Guarantee: Official stores give 2-3 years, marketplaces - often 1 year.
- Reviews: Pay attention to complaints about backlighting (for example, “light spots on corners”), sound or lags in the lights. MIUI TV.
- Some models are sold without legs (wall mounts only) and check this out in advance if you don’t plan to hang the TV.
Attention: ⚠️ If you are buying Xiaomi Ultra for a gaming console (PS5, Xbox, be sure to check out:
- Port availability HDMI 2.1 (necessary 4K@120 Hz).
- Support VRR (smooth frame rate) and ALLM (play-play).
- Input lag (entry delay) – for competitive games, it should be less than 15 ms.
For example, Mi. TV Q2 Ultra has input lag about 10-12ms in game mode, which is great for shooters or racing. TV ES Ultra latency can reach 20ms, which is noticeable in dynamic games.
Frequent problems with Xiaomi Ultra and how to avoid them
Despite the high quality, Xiaomi Ultra TVs have typical issues to be aware of in advance:
- 🔄 Lag in MIUI TV: The interface can slow down, especially with a large number of installed applications. Solution: regularly clean the cache in the settings or reset the TV to factory settings.
- 🔊 Weak sound: built-in speakers (usually 2×10 W) do not provide deep bass. Solution: connect the soundbar or home theater.
- 💡 Bloom effect on Mini-LED: bright objects can appear light halos. Solution: reduce the brightness or turn on Local Dimming mode in the settings.
- 📶 Wi-Fi problems: some users complain about connection breakdowns.Solution: use a wired connection (Ethernet) or buy a Wi-Fi repeater.
Attention: ⚠️ If you notice broken pixels (permanently burning or dead spots on the screen) after purchase, do not try to fix it yourself. During the warranty period (usually 1-3 years), you are entitled to replacement or repair under the Consumer Protection Act:
- Take a picture of the defect (preferably on a monochromatic background).
- Contact the store or service center with a check and photos.
- If the guarantee is denied, write a claim with reference to Article 18 of the law "On the STD".
It is also worth checking the TV for a dirty screen" (DSE — dirty screen effect, where you see spots on the monochromatic colors, it's a matrix defect, and it can't be fixed programmatically. DSE visible to the naked eye, request replacement.