LG vs Xiaomi 43-inch Smart TV: Detailed comparison of 2026

Choosing between LG’s 43-inch Smart TV and Xiaomi is not an easy task. Both brands offer modern models with support for 4K, HDR and smart features, but the approach to implementing key parameters is fundamentally different. Some value the proven quality of the Korean manufacturer, while others prefer the price-quality ratio from the Chinese giant. In this article, we will analyze the real differences in picture, sound, operating system and durability so that you can make an informed choice without overpaying for unnecessary features.

Compare current models from 2023 to 2026: for example, LG 43UQ7500 (or analogues from the UQ series) and Xiaomi TV A Pro 43 (or Xiaomi TV Q2 43). These devices occupy one price niche (from 30 to 50 thousand rubles), but are positioned differently. LG relies on video processing and proprietary technologies like the α5 Gen5 AI Processor, and Xiaomi – on minimalist design, powerful sound and integration with the Mi Home ecosystem. By the end of the article, you will understand which TV is suitable for movies, games or everyday viewing.

It's important to consider that even within the same brand, models can be very different. For example, LG NanoCell and the basic LG UHD are different lines with different matrix quality. The same goes for Xiaomi: the Q2 TV with quantum dots is not comparable to the budget TV A2. So we will focus on the middle segment, where the price-to-opportunity ratio is most balanced.

Image quality: matrix technologies and video processing

The main criterion for choosing a TV is image quality, where LG traditionally leads thanks to its own development, but Xiaomi does not lag behind due to partnerships with matrix suppliers (for example, BOE or CSOT).

Type of matrix and backlight. Most 43-inch models from both brands use VA-straight-panel LED-lighting (Direct) LED). But LG NanoCell uses an additional nano-filter to improve color reproduction, which is especially noticeable when viewing content with a wide color range (DCI-P3 Xiaomi has top-end models (e.g., up to 90, TV Q2) there are quantum dots (QLED), which give more colours, but give LG uniformly.

Video processing. Here LG is taking the lead with the α5 Gen5 AI processor, which automatically improves content quality: eliminates noise, scales Full HD to 4K, optimizes contrast. Xiaomi’s 2026 models use the MediaTek MT9611 chip, which also supports upscale, but works less accurately, the difference is especially noticeable on low-quality sources (for example, YouTube videos in 720p or on-air TV).

• 🎨 Color rendering: LG NanoCell is more accurate in its hues, especially in dark scenes; Xiaomi QLED is brighter but sometimes oversubtle with saturation.
• 🌡️ Brightness: Xiaomi has a peak brightness higher (up to 400 nits vs. 350 y LG), but due to this, black color suffers (backlighting “leaks”).
• 🎮 For gamers: LG supports ALLM (automatic low latency mode) and eARC, which is important for PS5/Xbox; Xiaomi only has these features in top-end models.

⚠️ Warning: If you watch TV from an angle (e.g., from the kitchen), choose LG — their arrays have better viewing angles (up to 178 ° without distortion). Xiaomi when deflecting more than 30 ° colors begin to "burn out".

2.Sound: embedded speakers vs external systems

Built-in speakers on TVs rarely please audiophiles, but for the average user, they may be good enough.

LG's UQ7500 stereo speakers are 20W with Dolby Atmos. The sound is clean but not bulky enough for larger rooms. But there's AI Sound technology that automatically adjusts the equalizer to the genre of content (e.g., boosting bass in action movies). Xiaomi goes further: TV A Pro 43 has 30W speakers with two subwoofers, which gives deeper low frequencies. However, Dolby Atmos is only supported in Q series models.

For real theatrical sound, both TVs can be connected to the soundbar or AV- receiver via HDMI ARC or optical. But here’s the caveat: the LG eARC implementation is more stable (supports Dolby TrueHD), and Xiaomi sometimes has problems synchronizing sound at high bitrates.

• 🔊 Volume: Xiaomi wins on power (30W vs 20W), but distortions appear at the maximum.
• 🎵 Sound purity: LG is better at handling medium and high frequencies, voice speech sounds more natural.
• 🎬 For movies: If Dolby Atmos support is important, take LG or top-end Xiaomi Q2.

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If you plan to connect the soundbar, check for an HDMI eARC port - it provides lossless multi-channel audio. Xiaomi in budget models can only have ARC, which does not support Dolby TrueHD or DTS:X

3. Smart TV platforms: webOS vs Google TV

The operating system determines how convenient it will be to use the TV, where LG and Xiaomi offer fundamentally different approaches:

LG uses its own webOS (version 23 in 2026 models) and its main advantages are:

- Intuitive interface with the "ribbon" of applications at the bottom of the screen.

Fast work even on budget models (due to optimization).

Gamer chips: a separate section of Game Optimizer with settings for consoles.

Cons: limited choice of applications (there are no Chinese services) and advertising on the home screen (in the latest versions it can be turned off).

Xiaomi has switched to Google TV (based on Android TV), which gives:

A large selection of apps through Google Play (including Netflix, Disney+, Twitch).

Voice assistant Google Assistant with support for Russian language.

Integration with the Xiaomi ecosystem (smart lamps, robot vacuum cleaners through TV).

But there are drawbacks: the system can “slow down” over time, and the interface is overloaded with advertising and recommendations.

• 📱 Utility: WebOS is easier for older people; Google TV is easier for those who are used to Android.
• 🎮 For gamers: LG offers Game Dashboard with FPS settings and delays; Xiaomi doesn’t have any.
• 🔄 Updates: LG supports models longer (up to 4-5 years), Xiaomi often drops after 2 years.

⚠️ Warning: If you're using Apple TV or other external consoles, the OS difference is not critical. But for built-in browsing, webOS is more reliable, it's less likely to glitch when playing 4K HDR.

Make sure that the apps you want are in the store (like Okko or Wink)

Check Dolby Vision and Atmos support (if it's important for movies)

Evaluate the speed of the interface (in the store try to switch the menu)

See if there is an ad on the home screen and if it can be turned off-->

4. Design and assembly: which is more reliable?

The appearance and build quality are subjective parameters, but they affect durability and integration into the interior. LG traditionally offers a minimalist design with thin bezels (about 1 cm) and metal legs. The body is made of plastic but without backlashes. Xiaomi relies on ultra-thin bezels (0.8 cm) and premium materials: in the Q2 series, the rear panel is metal and the legs are made of aluminum.

The reliability of both brands is approximately the same, but there are nuances:

LG has less problems with backlighting (no effect of "clouding" - spots on a dark background).

Xiaomi sometimes has complaints about overheating of the processor during prolonged use (especially in hot rooms).

Both manufacturers have a 1-year warranty, but LG service centers are in most major cities, and Xiaomi may have problems in the regions.

By weight and dimensions of the model are comparable:

LG 43UQ7500: 96.5 × 56.5 × 8.5 cm, 7.7 kg.

Xiaomi TV A Pro 43: 96×56×7.9 cm, 7.5 kg

Both TVs can be hung on the wall (VESA connector 200×200), but the mounting in the kit comes only from Xiaomi.

Connectivity and ports: what is important for the future?

The number and types of connectors determine which devices you can connect to your TV today and in 3-5 years.

• 📺 HDMI: Both TVs have 3 ports, but LG has two of them that support HDMI 2.1 (for PS5 and Xbox Series X), and Xiaomi only has one.
• 🖥️ USB: LG offers 2 ports (USB 2.0), Xiaomi offers 1 port (USB 3.0, but is faster only for external drives.
• 📶 Wireless modules: Xiaomi Wi-Fi 6 and Bluetooth 5.2 (you can connect up to 4 devices at a time), LG Wi-Fi 5 and Bluetooth 5.0.
• 🎧 Audio output: Both have optical and 3.5 mm jack, but the LG headphone jack is sideways (more convenient).

The future is very important for HDMI 2.1, which supports 4K@120Hz, VRR and ALLM, which is critical for new gaming consoles. If you're not a gamer, the difference is not important, but you should take a model with a margin. Also pay attention to the support of CEC (manage all devices from one remote) - LG it works more stable.

⚠️ Warning: If you connect your TV to your router via cable, check for the LAN port. Xiaomi TV A Pro 43 doesn't have one - only wireless.

6.Price and price-quality ratio

In the same price niche (30-50,000 rubles), LG and Xiaomi offer different priorities.

LG 43UQ7500 (about 45,000 ₽):

Pros: better video processing, reliable webOS, support for Dolby Vision/IQ, HDMI 2.1.

- Cons: sound mediocre, no Wi-Fi 6.

Perfect for moviegoers and those who value stability.

Xiaomi TV A Pro 43 (about 35,000 ₽):

Pros: powerful sound, Google TV with a large selection of applications, Wi-Fi 6, metal body.

Cons: worse viewing angles, possible lags in the interface, no Dolby Vision in budget models.

It is suitable for everyday viewing and integration into the Xiaomi ecosystem.

Xiaomi TV Q2 43 (about 50,000 ₽):

Pros: QLED- matrix, Dolby Vision/Atmos, premium design.

Cons: the price is comparable to LG NanoCell, but the picture quality is worse.

It is ideal for those who want bright colors and do not need perfect color reproduction.

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If you have a budget, the Xiaomi TV A Pro 43 will give you more features for less money, but if you want long-term support and image quality, you better pay extra for LG.

FAQ: Frequent questions when choosing