Advertising in smartphones Xiaomi Redmi is one of the most annoying features of firmware MIUI. Even after buying a device, users are faced with intrusive banners in the settings menu, Mi Browser browser, launcher and system applications, especially annoying ads from Google, which are integrated at the service level: It appears in the search bar, on the home screen and even in notification panels.
The reason for this behavior lies in Xiaomiโs business model: the company monetizes cheap smartphones by displaying ads. 10/11/12, Redmi 9/10/13C And other models can reduce or completely remove intrusive ads โ at least those associated with Google Play services. In this article, we will analyze all the current ways, including hidden settings. MIUI, Disabling personalized advertising and radical methods for advanced users.
It's important to understand that some of the ads are built into system applications (Mi Video, Mi Music, Cleaner), and turning them off will require additional actions, but it is the ads from Google (search banners, recommendations in Google Discover) that are customizable through standard Android tools, and if you're willing to spend 10-15 minutes, you can significantly clean the interface of the phone.
Before you start, check the version. MIUI In Settings โ The instructions below are relevant for firmware. MIUI 12-14 (including global and Chinese versions) For older versions (MIUI 11 and below: some menu items may differ.
1. Disabling Googleโs personalized advertising
The easiest way to reduce the amount of targeted ads is to prevent Google from collecting your preferences, which wonโt remove all banners, but will make them less intrusive and relevant.
For this:
- Open the Google Settings app (if it isnโt on the home screen, search through a system search).
- Go to the Google section โ Managing a Google Account.
- Select the Data and Personalization tab.
- Scroll to the Advertising Settings block and click on it.
- Turn off the slider Personalized advertising.
Google will then stop using your search history, location and activity in apps to serve ads, but the banners in Google Discover and the search bar will remain โ they must be disabled separately.
An important caveat: this method only works for the Google account you are logged in to, if there are multiple profiles on your phone, repeat the steps for each, and itโs also worth considering that some apps (like YouTube) ignore this setting and continue to show targeted ads.
2. Removing Google Discover from the home screen
Google Discover tape (formerly Google Feed) is one of the main sources of advertising on Xiaomi Redmi, which appears when swiping to the left of the home screen and is filled with โrecommendationsโ, among which there are many paid promotional materials.
To get her out:
- ๐ฑ Long tap on the empty area of the main screen to open the launcher settings.
- ๐ง Go to Home Screen Settings (or Screen Settings, depending on version) MIUI).
- ๐ซ Find the Google App or Discover Tape option and turn it off.
If you do not have this option (for example, on the Redmi Note 12 with the MIUI 14), try an alternative method:
- Install a third-party launcher (like Nova Launcher or Lawnchair).
- In the settings of the new launcher, find the section of the Gesta or Screen Actions.
- Turn off or reassign the swipe to the left (usually a Google Discover call is spelled out there).
On some firmware MIUI Discover tape is tied to the Google system application and is not removed by standard means. In this case, only disabling the application through the system will help. ADB (let's take it down).
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If after disabling Google Discover swipe left stopped working completely, return the launcher settings to factory settings in Settings โ Annexes โ Launcher โ Reset.
3. Disabling advertising in the Mi Browser browser
The standard Mi Browser browser on Xiaomi Redmi is literally stuffed with ads: banners on the home page, pop-ups when opening new tabs and even โrecommendationsโ in search results.
First, try the standard settings:
- ๐ Open the Mi Browser and tap three dots in the lower right corner.
- โ๏ธ Select Settings โ Main page.
- ๐ Disable Recommended News and Personalized Content.
- ๐๏ธ In the Privacy section, clear history and cache.
If the ads remain, try changing the default search engine:
- In the same browser settings go to the Search engine.
- Choose DuckDuckGo or Bing instead of Google.
- Turn off the option Quick search results (it loads ads along with the SERP).
The most common way to remove Mi Browser is through ADB (The alternative is to install another browser (like Firefox or Brave) and make it standard in Android settings.
Make a backup copy of bookmarks|Install an alternative browser|Check the version. MIUI (for ADB-team)|Disable auto-update browser in the Play Store-->
4.Setting restrictions for Google Play Services
Google Play Services is the main culprit in the display of ads on the system, responsible for targeting ads, collecting statistics and integrating with other Google services, which can not be completely turned off (this will disrupt many applications), but you can limit activity.
Method 1: Data background restriction
- ๐ฑ Go to Settings. โ Annexes โ Application management.
- ๐ Find Google Play Services in the list and tap on it.
- ๐ต Select Mobile Data and Disable Background Data.
- ๐ Repeat the same for the Wi-Fi section.
Method 2: Disabling Auto-Renewal
- In the same settings, Google Play Services click on the three dots in the top corner.
- Select Remove Updates (this will reset the app to the factory version).
- In the Play Store, search for Google Play Services, open the page and turn off auto-update.
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Warning: These actions may cause some apps to crash, especially those using Google Maps, Gmail or YouTube. If you notice problems, return the settings.
For users of Redmi with MIUI 14, there's another trick: disabling Google Play Services for specific applications, like preventing it from interacting with Mi Browser or Mi Video:
- Go to Settings โ Applications โ Permissions.
- Search Google Play Services and open the permission list.
- Disable access to Warehouse, Contacts and Locations for unnecessary applications.
5. Radical methods: ADB and root access
If the standard methods don't work, you'll have to use advanced tools. ADB (Android Debug Bridge and root rights: These methods require caution, but allow you to remove system applications and disable ads at the firmware level.
Method 1: Remove unnecessary applications through ADB
To do this, you will need a computer with installed Xiaomi drivers and a tool ADB. Step-by-step instruction:
- Turn on USB Debugging on your phone: Settings โ About Phone โ MIUI version (tap 7 times to unlock Developer Settings). Then go back to Settings โ Additional โ Developer and enable debugging.
- Connect your phone to your PC and execute the command: Adb devices (the device should appear).
- To remove Mi Browser, type: adb shell pm uninstall --user 0 com.android.browser
- To disable Google Discover (news feed): adb shell pm disable-user --user 0 com.google.android.googlequicksearchbox
List of applications that can be safely removed through ADB:
| Annex | Package | What does the removal do? |
|---|---|---|
| Mi Browser | com.android.browser | Remove the browser with ads |
| Google Discover | com.google.android.googlequicksearchbox | Remove News Feeds When Swiping |
| Mi Video | com.miui.video | Banners in the player disappear |
| Mi Music | com.miui.player | Removes advertising in a music player |
| Cleaner | com.miui.cleanmaster | The suggestions to โoptimizeโ the phone disappear |
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Attention: Removing system applications can cause the phone to function unstable. ADB Backup your data through Settings โ Additionally. โ Backup and reset. Don't delete apps with unknown packages - this can make your phone down!
Method 2: Getting root rights and editing hosts files
If you're willing to go further, you can get root access (e.g., through Magisk) and block ad domains at the system level.
- Install Magisk and get root.
- Download the AdAway app (available on F-Droid).
- Run AdAway, update your lock lists, and apply the changes.
- Reboot the phone.
This method blocks ads in all apps, including YouTube and Google Play, but it requires unlocking the bootloader, which resets the phone to factory settings and can be insecure.
What happens if you delete Google Play Services?
6.Alternative firmware: transition to AOSP
If the ad in MIUI I've pissed you off, a radical solution to install custom firmware on the base. AOSP (For example, LineageOS, Pixel Experience or ArrowOS. These firmwares are devoid of built-in advertising and offer โcleanโ Android without add-ons Xiaomi.
The benefits of switching AOSP:
- ๐ No system advertising and banners in the settings.
- ๐ Regular security updates (as opposed to regular security updates) MIUI, where updates are often delayed).
- ๐ ๏ธ Ability to fine-tune the interface.
Cons:
- โ ๏ธ Loss of warranty (unlocking the bootloader resets the phone).
- ๐ Battery or performance issues are possible (not all firmware is Redmi optimized).
- ๐ฑ Some features of Xiaomi, for example, IR Blaster or Game Turbo may not work.
Instructions for installing custom firmware:
- Unlock the bootloader through the official Mi Unlock tool (you need a Xiaomi account and wait 7-14 days).
- Install. TWRP Recovery for its Redmi model.
- Download the right firmware (e.g. Pixel Experience for Redmi Note 10 Pro) from the forum XDA Developers.
- Through TWRP wipe (Dalvik/ART Cache, System, Data and install the firmware.
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Warning: Incorrect firmware can make your phone unusable (make it unusable).Be sure to check the firmware compatibility with your Redmi model before installing it (e.g. Redmi Note 11 Pro).+ 5G Redmi Note 11 Pro 4G require different builds!).
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Custom firmware is the most reliable way to get rid of advertising, but it is only suitable for experienced users. For beginners, it is better to limit yourself to settings through the Internet. ADB or disabling personalized advertising.
7. Additional tips: how to reduce ads in specific applications
Even after the main sources of advertising are turned off, it can seep through individual apps.
๐ฑ Mi Video and Mi Music:
- ๐ฌ In Mi Video, go to Settings โ About the program and disable Recommended Content.
- ๐ต In Mi Music, disable Personalized Recommendations in Settings.
- ๐๏ธ Clear the cache and application data in Settings โ Annexes.
๐ Play Market:
- ๐ Open Play Store, tap on profile avatar โ Settings.
- ๐ซ Disable Personalized Recommendations and Auto Update Applications.
- ๐ต In Google Account Settings, disable App and Game History.
๐ Google Chrome:
- ๐ง Open Chrome, go to Settings โ Confidentiality.
- ๐ Turn off Saving View History and Personalized Advertising.
- ๐ก๏ธ Install an ad blocker (e.g. uBlock Origin for Chrome).
๐ฎ Games and applications:
Many games (especially from Xiaomi, such as Mi Game Center) feature ads to remove them:
- Turn off the internet to play through Settings โ Annexes โ Mobile data.
- Use Lucky Patcher (requires root) to remove advertising modules.
- Install modified versions of apps (such as YouTube Vanced or Spotify Mod).