Xiaomi Mi 10T Pro smartphones have an impressive array of features, including a powerful Snapdragon 865 processor and a 108MP camera, but many users are annoyed by system advertising, which can appear in standard applications such as “Conductor” or “Music”, and also pop up as banners in the MIUI interface. It is not a virus, but an built-in monetization mechanism that can and should be turned off for comfortable use of the device.
The process of getting rid of intrusive content does not require obtaining superuser rights or flashing the device. All the necessary actions are performed by regular means of the Android operating system and the MIUI shell. You only need to be careful when passing several menu items to completely clean the interface of commercial noise.
In this tutorial, we will cover all effective methods, from disabling the MSA system service to setting up a private DNS. The comprehensive approach ensures that ads will no longer bother you when using any built-in tools. Follow the steps consistently to get the most out of the game.
Disabling MSA is the main source of advertising
The main source of intrusive offers in the system is the system application MIUI System Ads (msa), which is responsible for collecting data about your preferences and displaying targeted advertising in different corners of the interface, without it disabling, other settings may not be effective enough.
To deactivate the service, you need to go to the authorization settings. Open the Settings menu → Passwords and security → Access to personal data. In the list that opens, find msa and put the switch to an inactive state. The system will warn you of the consequences, but this action is necessary to remove the ads.
⚠️ Attention: When you try to turn off msa, the system may show a countdown timer several times or suggest "leave on." Don't give in to the interface's persuasion and wait for the timer to end, then confirm the shutdown again.
After a successful shutdown, it is recommended to restart the device, which will allow the system to apply changes and stop background processes associated with analytics. If the switch returns to its original position, try to turn off the Internet during the operation.
☑️ Checking the shutdown MSA
Cancel personalization and advertising recommendations
In addition to the main service, MIUI has a separate recommendation mechanism that analyzes your actions, which can offer articles in the Browser app or videos in Mi Video, and to prevent the system from using your data to create a tape, you need to turn off personalization.
Go to Settings → Passwords and Security → Access to Personal Data. Find the Get Recommendations app and deny it access. This action will break the link between your online behavior and the company’s advertising algorithms.
It's also worth checking the settings of individual apps, for example, in the standard Mi Browser browser, you need to go to the settings and find the "Receive recommendations" item, then turn it off, and similar settings are often hidden in the depths of the menu of the "Music" and "Video" applications.
- 🚫 Disabling the collection of location data for advertising purposes.
- 🚫 Prohibition of the use of advertising identifier (Advertising) ID).
- 🚫 Cleaning up data in the “Privacy” section to reset the accumulated profile.
Why is Xiaomi collecting data?
Set up a private DNS to lock at the network level
One of the most effective methods, which works not only in the system, but also in third-party applications, is the use of DNS with advertising filtering. This method does not require the installation of additional software and works at the level of network queries of the Xiaomi Mi 10T Pro device.
To implement this, go to Settings → Connection and Sharing → Private DNS. Select the DNS Host Name mode and enter the address of a dedicated server that filters advertising domains. The most popular and stable solution is the AdGuard address.
dns.adguard.comAfter you enter the address, save the settings. DNS-Your smartphone's requests will go through the filter server, and if the address is entered correctly, a key icon or the words "Private" may appear in the status bar. DNS». This means that traffic is protected.
| Parameter | Meaning | Description |
|---|---|---|
| DNS mode | Host name | Manual indication of the server |
| Server address | dns.adguard.com | Filtration service |
| Status | Active. | Blocking ads |
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If, after enabling a private DNS, some applications or Wi-Fi stop working in public places (where browser authorization is required), temporarily switch DNS mode to Auto or Disconnected.
Cleaning up from advertising in standard applications
Even after system services are disabled, some built-in utilities can save their own notification settings, such as the Security or Downloads app often have independent switches to retrieve news and promotions.
In the Security app, click on the gear in the top right corner. Find the Receive Recommendations section and turn it off. Also check the Notifications section inside the app and uncheck the items related to virus news or optimization if they are promotional.
In the standard file manager ("Conductor"), the situation is similar: open the menu, go to settings and find the "Recommendations" item. Once it is turned off, the missing news feed with promotions will disappear from the main screen of the Explorer, which significantly speeds up the application.
- 📂 In Downloads: menu → setting → disable "Receive recommendations».
- 🎵 In "Music": profile → setting → Turn off "Showing ads».
- 🎥 In "Video": profile → setting → disable online recommendations.
Disabling Google Advertising IDs
In addition to its own MIUI services, the Android system on the Xiaomi Mi 10T Pro has Google mechanisms that are also involved in advertising targeting, and although you can not completely disable them, you can reset the ID and limit its use.
Go to Settings → Google → Advertising. Here you will see the option “Delete Ad ID.” Clicking on this button will create a new random ID, breaking the link to the previously accumulated interest profile, a useful procedure to increase privacy.
Also on this menu, you should activate the "Disable Ad Personalization" switch, which will not completely remove ads, but will make them less intrusive and tied to your search queries, and the system will continue to show ads, but they will be random.
⚠️ Note: Resetting Google Advertising ID does not affect the performance of system advertising MIUI, This measure is only effective for Google Play apps and the search giant's services.
Additional settings and limitations
There are less obvious places where sources of annoyance may be hiding, such as the Tools folder on the desktop sometimes contains widgets that update the news feed, removing such widgets or replacing a standard launcher with a third-party one (such as Nova Launcher) can dramatically change the way the interface looks.
Another important aspect is notifications from system applications. Go to Settings → Notifications and Status bar → Notification Center. Go through the list of applications with the MIUI logo and turn off notification categories marked as Marketing or Recommendations.
Remember that after major firmware updates, some settings may reset to factory values. Periodic checks of the items described in this article will help keep the system clean, especially with msa, which is sometimes reactivated itself.
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Complete removal of ads is achieved only by a combination of disabling MSA, setting up DNS and manually cleaning the settings of each system application individually.